"Rikon" is a sci-fi and fantasy convention held annually in Rijeka, Croatia. The first convention was held back in 1997, so it has a longstanding tradition in Croatian fandom, and people from all over the country (and beyond) come to visit.
For all these years Rikon didn't have a logo, nor any kind of branding strategy in place. In 2014, we've decided to rise the convention to a new level, and a complete rebranding project was in order. I designed the hand-lettered logo and created the entire branding for this event, including the branding guidelines, illustrated posters, flyers, social media graphics, and WordPress website. I continued designing promotional graphics until 2017.
To learn more about how I approached this challenging project, read the case study on my blog.
In the year 2020 Rikon was the host of the international sci-fi convention Eurocon. For this special event, which we named Futuricon, I returned to take the seat of the lead designer and created a new logo in the same style as the current one, and also illustrated and designed all the printed and digital graphics. You can read more details and see the graphics on the project page: Futuricon event brand identity