You have tremendous value to offer and want to make a positive impact in the world. Your business is established and serves clients that are happy with your services. You know you're doing amazing work many people would benefit from, and now you feel ready to step up to even greater visibility.
If only your logo and brand were up to this task...
DIY can work for awhile, but not forever
I've met many business owners who had bootstraped their website and marketing materials on their own, and later realized that their brand feels a bit awkward—like it doesn't really fit them. It's a patchwork of mismatched styles and templates, and it's frustrating because they want it to look good, but it's just not coming out right.
Sometimes people feel reluctant to hand over that business card when they meet someone new, and grumble “I've been meaning to make nicer ones” under their breath. Visuals and website you're not satisfied with can hold you back from starting new marketing campaigns and reaching a bigger audience, because you realize they don't show your work in the best light.
I've been there personally, and it's not fun! If this is a problem you're struggling with right now, I can help.
Imagine how different could it be?
- A brand that your dream clients connect with on an emotional level.
- People see you as an experienced and skilled professional that you are.
- Memorable and gorgeous marketing materials you're proud to share, and that people compliment you on.
- An online and in-person experience that delights your clients and gets them to come back over and over again.
- A brand that reflects the heart & soul of your business, and grows with it.
Visual design has a tremendous effect both on you as a business owner, and on your audience.
Scientific research and my own experience confirms it. My clients report that they gain greater confidence to reach out to more people and raise their prices.
People are willing to pay more for beautifully designed products, and consider professional-looking websites and marketing materials more trustworthy.
Design is both practical and emotional. This is important to note, since business is too...
Business is never “just business”
Depending on how long you've been working with clients, you might have already realized one simple truth that people rarely talk about:
Clients hire people they like, not the “best” or the cheapest.
When they're examining your website, your ads, brochures, or talking to you in person, they're not only looking for signs that point at your competency, but also wondering “How much will I enjoy working with this person? Do they really get me, or will they try to stuff me into a mold?” Service businesses get into intense relationships with their clients, and personality fit is just as important as any other aspect.
Gone are the days when you had to hide your personality to appear “professional”.
In today's market, showing your personality is the only way you can stand apart from thousands of other businesses who offer more or less the same thing. Here's the good news: no matter how many competitors you have, nobody is just like you. You have everything it takes to be remarkable already within you.
If you want people to take notice and feel a strong connection with your brand, you need to take a stand for what you believe in, and not hold back. This may feel scary at first, but I'm here to help.
Human centered brand design creates resonance & connection with your dream clients.
Through the process of discovering the essence of your brand, we’re crafting a visual story that is designed to speak directly to your right people, and make them feel like they belong in your community.
The visual story we're creating is built on your core values and reflects your personality – it's naturally unique and true to you. This means that your brand highlights your individuality and demonstrates how you’re different from everyone else.
You no longer have to bend over backwards to distinguish yourself from others in your field – your brand does the job for you.
When your brand effectively communicates your values, the benefits of your work and how you're different, this attracts the people you want to work with the most.
“All of our clients notice the consistency of our visual brand”
“We set the brand identity as a priority at the time of starting our business, because of the positive impression we’d get when a company (especially a small one) that had a professionally defined brand identity reached out to us. This proved that somebody cares about their business, and invested additional time in shaping their approach toward their users.
We expected that this approach will bring recognition to our company, and we’re proud that we've achieved that – clients and partners tell us years later “We remembered you because of your unusual business card”, or “We saw your people doing field measurements, we recognized the car because of the decals”, all the way to the positive comments about our documentation.
Over the years we confirmed that all our clients notice the consistency of our visual brand application, even those we would never expect, especially because our company is in the engineering and technical consulting niche, not sales or marketing.
Our communication looks professional, and we don’t consider visual branding too large an investment – objectively, it’s not a big expense, and we believe it’s an essential first step for any company.”
100% handmade and original – because your business is different
My superpower is translating your core values, your brand voice, and the benefits you provide to your clients into the language of symbols, colors and letter shapes that tell your story.
I put special emphasis on hand-lettering, as well as drawing elegant and attractive visual symbols.
Hand lettered logo designs stand out in the sea of trendy, overused fonts.
Instead of doing what everybody else does, you’ll have a font of your own that reflects your individuality. Every single letter is crafted with care, and the final logo will be unlike anything you’ve seen before.
You can use the logos and brand identity packages I design in a variety of media: websites, print, social media, e-mail marketing, in person presentations and more.
Go from boring and bland to a remarkable brand
Logo & Brand Identity Design
- Unique & original logo design
- Multiple versions and file types for versatile logo application
- Business card design*
- Letterhead design*
- Social media graphics*
- Email signature*
- Comprehensive brand style guide that will help you, and everyone you work with, maintain a consistent brand through all the media.
Starting at €2.000,00 EUR or $2.200,00 USD
* Choose your own brand identity applications
Most businesses I work with require the brand applications outlined above, however you're free to choose those that are a priority for you. Examples of what we can include in your brand identity design package are:
- Documentation (proposal, invoice, contract, presentation, file folder).
- Office & vehicle graphics (signage, labels, wall and window decals, vehicle decals).
- Promotional materials (brochures, roll-up banners, print ads, digital publications).
- Miscellaneous designs (membership cards, gift cards, blog graphic templates, ebook covers).
Need a website design too?
I can help you transfer your brilliant brand into a delightful user experience.
Check out my WordPress web design services.