Logo & Brand Identity Designer Nela Dunato

Inspiring human-centered brand identity design

Helping small businesses look marvellousremarkable since 2005

The Human Centered Brand by Nela Dunato

My Book

The Human Centered Brand:
A Practical Guide to Being Yourself in Business

I wrote down everything I think small business owners and creatives should know about branding. The result is this comprehensive guide that helps you grow meaningful relationships with your clients and your audience.

Get the Free Chapter

Human Centered Branding is a journey

Creating remarkable brands requires vision, time, and the willingness to dig deep.

I’m dedicated to helping a select number of clients with all their branding and design needs, using a process that reliably gives results: beautiful, meaningful, and lasting brands.

My signature process takes you through four main stages:


Human Centered Brand Strategy

Guiding you towards clarity and confidence, and starting the transformative process towards a remarkable brand


Brand Identity Design

Original and meaningful logo and brand identity based on your authentic core values


WordPress Website Design

Beautiful WordPress design and development for websites that impress your audience


Continued Collaboration

Eye-catching print and web graphics provided at the pace that your business needs

Branding Services

Latest brand identity design projects

Fresh from the blog

Mixed media sketchbook tour 2009–2023

Mixed media sketchbook tour 2009–2023

I recently completed a 98-page mixed media sketchbook that I've been using since 2009! In the sketchbook tour video you can see my fantasy character portraits, surreal artworks, watercolor landscapes and urban sketches, many many skull studies, as well as lots of fun colorful experiments. I think it's quite interesting to see how my ink and watercolor technique has evolved over the years. Read more...

Artist and designer Nela Dunato in her studio

My art studio renovation (that took 4 years to complete)

Having a dedicated office or studio is not a requirement for creating great art, but I think we can all agree that it helps. After years of moving around and making the best of what I had, I embarked on a mission to turn a tiny, cluttered space into a beautiful art studio and home office that I enjoy working in. Come take a look! Read more...

5 things you need before raising your prices

5 things you need before raising your prices

Many freelancers feel like they “deserve” more money, but are confused about how to make that happen. The hard truth is, you may not be able to raise your prices overnight. But in this article I'll tell you exactly what you need to do in order to become appealing to higher-paying clients. Read more...